Harman’s latest audio tech is designed for in-car concerts

Harman says L.I.V.E. can be deployed in software beyond the car, including apps for desktop and mobile. With those, fans can select a variety of camera angles and use the company’s Personi-Fi technology to customize the audio to their sonic preferences. The whole thing runs on 5G, which enables real-time access to bios, lyrics and even info on an instrument featured in a specific song.


For cars specifically, Harman is debuting a new feature called Personal Audio Headrest. Like the name suggests, the tech provides a more immersive surround sound experience that can be customized according to your preferences. What’s more, 3D spatial audio is available here, and the company promises “the most detailed levels of acoustic personalization.” Harman says the Personal Audio Headrest platform is now available for automakers to build into upcoming vehicles, so it could be a while before you’re able to buy a car that offers it.

Both L.I.V.E. and the headrest audio setup are part of Harman’s wider ExP push for in-car tech. The company’s latest concepts also include setups that turn your car into a better venue for gaming or a creative studio to boost productivity.

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